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What It IsA true original. Thi...
A true original. This award-winning long-wearing eyeliner offers the precision of liquid liner with the ease of a gel-based formula—all with 12 hours of waterproof and sweat- and humidity-resistant wear. Award Winner! Best Liquid/Gel Liner, Instyle Magazine March 2014. Award Winner! Best Liquid/Gel Liner, Instyle Magazine March 2015.
Why It's DifferentHighly pigmented, th...
Highly pigmented, this gel formula delivers subtle to dramatic looks that are easy to apply, long-wearing, and won't smudge or fade.
How to UseDip the tip of the U...
Dip the tip of the Ultra Fine Eyeliner Brush (sold separately) into Long-Wear Gel Eyeliner, being sure to coat both sides of the brush. Wipe off any excess on a tissue. Working quickly, apply liner in short, even strokes close to the lash line, from the inner to the outer eye corner.
HOW TO: STANDOUT EYES WITH LONG-WEAR GEL EYELINER
Learn how to line and define with precision using our bestselling eyeliner."
Sweep the Blush Brush (sold separately) over the Blush and lightly tap off excess. Apply to the apples of the cheeks, blending outward and upward into the hairline, and then downward for the most natural effect.